Specialisms – MadhuSenaratne

Ethical storytelling

I specialise in ethical storytelling in media, humanitarian, and development contexts, with a focus on how narratives are shaped, whose voices are represented, and the responsibilities involved in telling stories about others.

My work draws on professional experience across journalism, humanitarianism, and international development, supporting organisations and researchers to communicate sensitive material responsibly.

This includes:

Representation and voice
Narrative power and inequality
Moving beyond extractive storytelling practices
Guidance on reporting on vulnerable and marginalised communities
Advice on responsible narrative framing and storytelling in research and media
Reviewing language, tone, and structure to minimise risks of misrepresentation and harm

Conflict-sensitive and crisis communication

I provide specialised support for organisations and researchers working in conflict, post-conflict, and crisis contexts.

This work focuses on strengthening communication in complex and high-risk environments, where issues of representation, ethics, and responsibility are particularly important.

This includes:

Reviewing communication strategies for ethical and responsible representation
Advising on sensitive reporting and trauma-informed communication
Supporting humanitarian and development storytelling practices
Strengthening the presentation of research and programme outputs in complex environments

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Word count includes: the main body text, title, headings and subheadings, in-text citations, captions, tables, graphs, and any bullet point or numbered lists. Word count excludes: the bibliography/reference list, footnotes, and appendices. These are not included in the word count or per-word pricing unless explicitly requested or agreed in advance. Word count will be verified, and should there be any clarifications, they will be communicated prior to start of work.

Deadline

For urgent work, please get in touch - this is subject to word count, and pricing will vary.